The Red-Hot Painting That Broke Mark Rothko's Auction Record

The Red-Hot Painting That Broke Mark Rothko's Auction Record

3 min read  ·  14 Feb 2025

Orange Red Yellow. Image courtesy of Christie's

Orange Red Yellow. Image courtesy of Christie's

Mark Rothko's Orange Red Yellow (1961) sold for $86.88m at Christie's in New York on May 8, 2012. The oil on canvas work had once traded twice in the past.

The monumental canvas was first shown by Rothko's dealer, the Marlborough Gallery, in its London space in 1964. It was bought three years later by David Pincus, a Philadelphia-based clothes manufacturer, and his wife, Geraldine, who amassed a major collection of Modern art, starting in the 1950s.

After her husband's death, Geraldine consigned many major works to auction to raise funds for the family's charitable foundation. She recalled: "When we started out, our friends said: ‘Are you crazy? Why are you putting that junk in your house?’“

After Rothko's suicide in 1970, his daughter successfully sued Marlborough Gallery, and two exectors of his father's estate, after she discovered they had colluded to defraud the artist's estate by millions of dollars through a complex scheme of self-dealing, fake sales, and undervaluing works by five or six times their true market value. The "Rothko Case" became a cautionary tale for artists and their heirs.

White Centre (Yellow, Pink and Lavender On Rose) (White Center). Image courtesy of Sotheby's

White Centre (Yellow, Pink and Lavender On Rose) (White Center). Image courtesy of Sotheby's

The sale beat Rothko's previous auction record by $14.04m, a 19% rise. His previous record was set by White Centre (Yellow, Pink and Lavender On Rose) (White Center) (1950), which sold for $72.84m at Sotheby's on May 15, 2007. The work had been traded 3 times in the past.

A Brief History of Rothko at Auction

Sale Date
Title
Price
Record Increase
Venue
City
2012-05-08
Orange Red Yellow
$86.88m
19 %
Christie's
New York
2007-05-15
White Centre (Yellow, Pink and Lavender On Rose) (White Center)
$72.84m
264 %
Sotheby's
New York
2005-11-08
Homage to Matisse
$20m
15 %
Christie's
New York
2004-11-09
No. 6 (Yellow, White, Blue Over Yellow on Gray)
$17.37m
19 %
Sotheby's
New York
2003-05-14
No. 9 (White and black on wine)
$14.6m
2 %
Christie's
New York
2000-05-17
Yellow over purple
$14.31m
43 %
Sotheby's
New York
1999-11-17
No 15
$10m
85 %
Sotheby's
New York
1997-11-19
No. 14, 1960
$5.4m
64 %
Sotheby's
New York
1989-11-08
Black area in reds
$3.3m
32 %
Sotheby's
New York
1988-11-09
Number 8
$2.5m
52 %
Christie's
New York
1983-11-09
No. 9 (White and black on wine)
$1.65m
347 %
Sotheby's
New York
1983-06-27
Untitled
$369,000
19 %
Christie's
London
1982-11-11
Brown orange blue on maroon
$310,000
15 %
Christie's
New York
1982-05-05
No. 1
$270,000
42 %
Christie's
New York
1976-05-27
Sienna orange and black on dark brown
$190,000
73 %
Sotheby's
New York
1974-05-01
Yellow and white
$110,000
29 %
Sotheby's
New York
1970-11-18
No.16-1960
$85,000
-
Sotheby's
New York

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